The Internet And The Equine Industry … Is your equine-related business taking advantage of the benefits of the Internet? Do you have Internet strategies in place to ensure that you are found by major search engines such as Google?

Online marketing is now leading the way ahead of TV, Radio and Print publications as the preferred marketing medium for businesses, brands and organisations. Google, Facebook and YouTube have become household names.

The Internet affords flexibility unknown in traditional print media outlets, where forward space purchases and deadlines limit your control over marketing campaigns and costs. Internet marketing can be aimed to reach a highly targeted audience and this freedom gives the advertiser a significant edge when compared to traditional options. Online promotion is a proven success story and will give you “more bang for your buck” and ensure that you are found when the buyers are looking!

The horse industry is only just beginning to understand how to use the Internet as a marketing and communication tool. As with other media, its usefulness for advertising and promotion is dependent on finding a way to reach the right audience in sufficient volume. Cyberhorse reaches a highly targeted audience and within our site, we can specialise further.

Cyberhorse has spent 15 years establishing a presence on the World Wide Web and has achieved many awards and milestones along the way. Our status as an accredited news outlet means that we have a very high Google ranking and this gives us prominence where many commercial sites fail to rank. We can help take your business into the online age, raise awareness and ensure that your web site enjoys regular visitors that in turn become new customers.

Our marketing is uniquely placed to reach all horse lovers and owners as we are the only online portal to cater for the Racing, Breeding and Equestrian industries.

Cyberhorse is professionally designed and maintained so that our high traffic areas such as Virtual FormGuide, Virtual Bloodstock, Virtual Saleyard, Virtual Equestrian and Virtual Forums attract daily visitors. These popular Internet destinations record more than 500,000 unique visitors each month. Our visitors log on regularly to read our news, reports, sport results and daily updates. We can give our audience incentive to visit YOUR web site.

In the last year Cyberhorse has also formed a partnership with MiStable, providing their clients (racing stables) with our news and industry statistics and we now have over 15,000 racehorse owners receiving our news and frequenting our racing and breeding pages.

Since 1995 Cyberhorse has helped many equine participants to promote their business and services as well as buy or sell horses and equestrian related products. We achieve great economies and effect by using the combined impact of our news and feature articles, product reviews, press releases, newsletters and banner advertising – unlike many of our competitors we offer more than just banners alone!  

Cyberhorse is an established industry leader with professional Journalists, Photographers, Marketing and IT staff, who are there to assist you to make the right online marketing and promotional decisions.

Our online marketing services offer many benefits for your business including:

•    Being found first in search results
•    Gaining an advantage over your competitors
•    Attracting visitors to your website
•    Taking a position as an industry leader
•    Attracting quality sales leads
•    Increasing sales and turnover
•    Enhancing business profitability
•    Improving business sustainability


Cyberhorse provides a range of online marketing services. We have ready-to-go online marketing packages and we can design a customised solution to suit any business:

•    Website design
•    Web development
•    Logo and banner design
•    Search engine optimisation
•    Keyword linkages
•    Editorials
•    Email marketing and newsletters
•    Promotional photography for studs and businesses


Contact us today to arrange a complimentary consultation with one of Cyberhorse’s online marketing professionals.

Bill Saunders, m. 0421 139 746, This e-mail address is being protected from spambots. You need JavaScript enabled to view it
Berni Saunders, m. 0422 381 217, This e-mail address is being protected from spambots. You need JavaScript enabled to view it
Grayson White, m. 0408 660 774, This e-mail address is being protected from spambots. You need JavaScript enabled to view it
Ute Raabe, m. 0423 715 938, This e-mail address is being protected from spambots. You need JavaScript enabled to view it